What I Do

Lionsheart Logo (FA)

Lionsheart Creative is a professional content development and marketing firm that is:

On Call

By design, we have a small customer base. We commit to our clients and the causes they care about. We only dedicate our efforts to customers we believe in. Lionsheart works with a large team of freelancers who only work on projects where they’re needed. That keeps your costs low but never compromises your needs or quality.

Began in Journalism

Traditional journalism and broadcasting skills are the most transferable to the new world online. Lionsheart straddles the world between traditional media (newspaper, magazine, radio, and TV) and the internet.

Grew in Publishing

Book publishing and product creation tempered Lionsheart’s skills of taking an idea from white board to the street. Lionsheart does it faster because of their relationships and less expensive because of integration.

Specializes in Blue Collar Creativity

Lionsheart believes that creativity for creativity’s sake creates Super Bowl ads that cost millions to produce and millions more to air but are forgotten within a few days. Directional BrainstormingTM applies creativity to your problems for solutions that make you money.

Operates with Common Sense Marketing

Thousands of books and tens of thousands of blog posts recommend millions of marketing tools for your business. But just like every smart phone owner doesn’t need all one million apps available in the app store, you don’t need all marketing tools for your business. You need the right ones that make you more efficient, convert more new customers, and build your brand. Lionsheart customizes each marketing plan based on your needs. No cut and paste allowed.

Who is W. Mark Whitlock?

Mark is a lifelong radio broadcaster and publisher with a love for new media.

Mark cut his teeth as a reporter at a NPR affiliate before becoming the morning drive announcer at a small Christian FM in Athens, Ga.

Mark worked on the daily Focus on the Family radio broadcast before moving to Little Rock, Ark. to help launch FamilyLife Today where he served as engineer/producer for the first six years.

For the next five years, Mark was the creative force behind their publishing efforts including Passport to Purity (more than 100,000 units) and Simply Romantic Nights (reached #24 overall on Amazon).

He moved to Nashville in 2004 to work for Thomas Nelson where he developed titles as a Senior Acquisitions Editor.

For more than three years, Mark worked as Creative Director at GSF Media where Mark traveled as the primary radio fundraiser for World Vision. GSF’s radio efforts resulted in more than 16,000 children being sponsored (equivalent of $6.7 million)

Mark has also written a season of the award-winning audio drama, Down Gilead Lane, worked on the marketing of more than 15 movies, and served a number of clients in audio production and marketing services.